Ministry for Foreign Affairs of Finland

Advised the Ministry for Foreign Affairs of Finland in adding Finland-themed emojis in the emoji selection of the Unicode Standard.

We have advised the Ministry for Foreign Affairs of Finland in adding Finland-themed emojis in the emoji selection of the Unicode Standard.

The Unicode Standard determines the way text is presented in software and in standards, and it is used by leading companies in the industry, such as Apple, HP, IBM, Microsoft, Oracle and countless of other operators. Accordingly, Unicode is used in several different operating systems, all web browsers and numerous other products. Emojis are becoming an increasingly popular new means of digital communication which enables more efficient expression of emotions in electronic messages.

Tapping into the popular and modern means of digital communication, the Finland emoji project of the Ministry for Foreign Affairs has been a success. The project has also been very widely noted internationally. The Finland emojis have met an extremely positive welcome in general, and the acceptance of some of them as official emojis would increase their use even more. Finland emojis can be downloaded from the Ministry’s ThisisFINLAND page, the Google Play Store and the App Store. The Finland emoji project is part of country branding work aiming at systematically developing and increasing the recognition of Finland abroad.

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